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    The Road to a Sale is a highway to success.
    Lead Management

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    What have you done for me lately?

    What have you done for me lately?

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    Tesla has the worst model line up of any major brand in NZ.

    Tesla has the worst model line up of any major brand in NZ.

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    What is Phase 2? Are you ready?
    Anthony MacLean | Boost Auto
    • May 16
    • 5 min

    What is Phase 2? Are you ready?

    In April electric vehicles sales (NEV) reached 20% of the share of passenger vehicles by fuel type up from 3.4% just 12 months ago. This...
    16 views0 comments
    19 Automotive Predictions for 2022 (Part Two, 9-19)
    Anthony MacLean | Boost Auto
    • Jan 17
    • 5 min

    19 Automotive Predictions for 2022 (Part Two, 9-19)

    Boost Auto's predictions for 2022. Part 2
    74 views0 comments
    19 Automotive Predictions for 2022 (Part One, 1-8)
    Anthony MacLean | Boost Auto
    • Jan 10
    • 6 min

    19 Automotive Predictions for 2022 (Part One, 1-8)

    19 Automotive predictions - Part 1 of 2
    113 views0 comments
    Ready, set, plan, go!
    Anthony MacLean | Boost Auto
    • Jan 6
    • 2 min

    Ready, set, plan, go!

    Be Better in 2022
    4 views0 comments
    Automotive Highlights that Mattered
    Anthony MacLean | Boost Auto
    • Dec 21, 2021
    • 8 min

    Automotive Highlights that Mattered

    The Year in Review 2021 Its been a challenging year for many. Automotive businesses locally, retailers and distributors alike have had a...
    45 views0 comments
    Which poor workflows cost you the most money? Let's automate!
    Anthony MacLean | Boost Auto
    • Sep 22, 2021
    • 4 min

    Which poor workflows cost you the most money? Let's automate!

    I love a good process. One of the great things about creating MG as a start up in NZ was there were no processes, because everything,...
    24 views0 comments
    Is your CRM reactive or proactive?
    Anthony MacLean | Boost Auto
    • Sep 13, 2021
    • 3 min

    Is your CRM reactive or proactive?

    In a quick ring round this week and speaking to dealers, they were frustrated - understandably - by the impact of Level 4 and Level 3 on...
    22 views0 comments
    When is a bike a van? Why micro-mobility matters.
    Anthony MacLean | Boost Auto
    • Sep 6, 2021
    • 3 min

    When is a bike a van? Why micro-mobility matters.

    Cast your mind back just five years ago when e-bikes barely existed, supermarket home deliveries weren't a thing and My Food Bag was...
    21 views0 comments
    How are fuel economy figures calculated for a PHEV?
    Anthony MacLean | Boost Auto
    • Jun 4, 2021
    • 3 min

    How are fuel economy figures calculated for a PHEV?

    Boost Auto Explainer Have you ever rented a trailer only to discover that your new vehicle can't actually tow the rented trailer? If the...
    64 views0 comments
    It takes how long?! Understanding EV and PHEV Charging.
    Anthony MacLean | Boost Auto
    • May 24, 2021
    • 3 min

    It takes how long?! Understanding EV and PHEV Charging.

    Most of us don’t fully remember high school physics, just some of the basics. But it’s the basics that help us understand how long it...
    79 views0 comments
    How well do you know your PHEVs from your Hybrids?
    Anthony MacLean | Boost Auto
    • May 10, 2021
    • 3 min

    How well do you know your PHEVs from your Hybrids?

    Boost Auto was talking to a large corporate a couple of weeks ago about their fleet, and their desire to be lower emissions and greener....
    88 views0 comments
    Which car brand will become the next Nokia or BlackBerry?
    Anthony MacLean | Boost Auto
    • Apr 22, 2021
    • 4 min

    Which car brand will become the next Nokia or BlackBerry?

    boost blog #10 In 2007 Apple launched the iPhone. At the time the smartphone category didn’t really exist. BlackBerry insisted that...
    38 views0 comments
    Is a vehicle a 14 year old could drive one of the solutions for city mobility?
    Anthony MacLean | Boost Auto
    • Mar 29, 2021
    • 2 min

    Is a vehicle a 14 year old could drive one of the solutions for city mobility?

    boost blog #8 In the EU there is a classification of cars called Quadricycle, and some countries allow licence holders as young as 14 to...
    33 views0 comments
    Why your EV customers will provide you with lessons about how you should run your business tomorrow.
    Anthony MacLean | Boost Auto
    • Mar 22, 2021
    • 3 min

    Why your EV customers will provide you with lessons about how you should run your business tomorrow.

    boost blog #7 In retail land, talking to sales execs about EV customers will often reveal a pen portrait of customers that are highly...
    63 views0 comments
    How to run your business through a lockdown (and how to make it stronger at the same time).
    Anthony MacLean | Boost Auto
    • Mar 1, 2021
    • 4 min

    How to run your business through a lockdown (and how to make it stronger at the same time).

    boost blog #5 Whatever your feelings about the announcement of renewed COVID-19 lockdowns, once the anger and or frustration subsides...
    13 views0 comments
    boost blog - 6 NEV Predictions for 2021
    Anthony MacLean | Boost Auto
    • Feb 17, 2021
    • 4 min

    boost blog - 6 NEV Predictions for 2021

    Here come the NEVS! Why 2021 will see a rapid uptake in BEVs and PHEVs. Will you be ready? ...and what on earth are these acronyms?
    54 views0 comments
    boost blog #3. That lead is dead, it is no more, it's gone to meet its maker.
    Anthony MacLean | Boost Auto
    • Jan 28, 2021
    • 3 min

    boost blog #3. That lead is dead, it is no more, it's gone to meet its maker.

    When is a lead alive? When is a lead dead? When is it just resting?** Clearly these frivolous questions have a point in mind. They are...
    44 views0 comments
    MG Reaches 3.6% market share in first full year.
    Anthony MacLean | Boost Auto
    • Jan 21, 2021
    • 1 min

    MG Reaches 3.6% market share in first full year.

    "You just sell cheap cars." "No-one else had stock." These are the things I have been told about MG's December result. Yet MG outsold...
    14 views0 comments
    Business Planning Templates
    Anthony MacLean | Boost Auto
    • Jan 11, 2021
    • 1 min

    Business Planning Templates

    If you read my recent article in Auto Talk and are looking for the business templates to help you plan for 2021 and beyond, you are...
    31 views0 comments
    boost blog #1 - Why sales should not be your marketing objective.
    Anthony MacLean | Boost Auto
    • Dec 12, 2020
    • 3 min

    boost blog #1 - Why sales should not be your marketing objective.

    Do you have clear sales conversion KPIs and marketing goals? If not sales performance can't be attributed to marketing...
    28 views0 comments
     

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