You have probably heard about Tesla’s Sentry mode. It is an anti-theft feature that detects and monitors activity around a parked and...

We predicted that the BYD Dolphin and GWM Ora Cat would be game changers for NZ & Australian consumers. Why did we get it so wrong?

We can look to other markets to nudge consumers to make cleaner vehicle choices. The best legislation is more carrot, and less stick.

Sell more cars in your dealership with Boost Auto's AutoPlay Tune-Up

At Boost Auto we are prepared to have a small wager that most Dealer Principals do not fully understand their CRM (Customer Relations...

There is no doubt that measuring the effectiveness of your marketing budget is a key milestone to achieving a better result for your business. A previous article has illustrated the simple steps to establishing a baseline from which to compare future performance (see the URL at the bottom of the article to review the methodology). Sometimes though instinct is a good place to start. If you feel like your spending should provide a better result (i.e. more leads, more test drive

It is often said, that cars in New Zealand are expensive. We set out to find whether that is really the case, in absolute terms, and accounting for affordability. This story was triggered by Citroen's CEO, Vincent Cobée. He stated that his company's cars had become cheaper; the price of a Citroen C3 was now less than it used to be and at the same time the French had become more affluent, meaning that C3 was more affordable both in real terms and in absolute terms. “The av

Visiting a medium-sized dealer last week was a really stark reminder that it is not always clear what sales managers should do or what...

Christmas may already be long forgotten memory but despite being the end of January, there is still time to make some New Year's resolutions. What is great about the new year is it gives us a pause from doing and a moment to think about the opportunities for the year ahead and how to make your business perform more strongly. Photo by Tim Mossholder on Unsplash Here are six resolutions that may help you find more business, more efficiencies or more profit, and ideally all th

Our third set of annual predictions are out now. This time they are a little different...just press play!

FED is not a meant to be a duty that should influence vehicle efficiency or emissions, but in fact it does, because it penalises fuel effici

One of the enduring memories of working in the car industry in the UK was the focus on used car performance, especially in franchised dealers. I recall that our company target when working for Pendragon PLC in the UK was that we aimed to sell two used cars to every new car. But that was 20 years ago. Picture Credit: Photo by Markus Spiske on Unsplash During a recent dealer visit I looked at their used vehicle performance and wondered whether that old ratio was at all meaning

5 star ANCAP is awarded without real consideration for other users. “I”, the driver am safer in a 5 star car than “you”, the other road user

There are many things that Tesla does differently; they seem happy to tear up the automotive playbook. The author doubts that they were...

Spring. It brings warmer weather, an election, a change of government, continued stock supply constraints, a softer market, and more clean car changes. Plus, a chance for a strong 2024. Despite the uncertain market, right now is a great time to plan for your business, to make it match fit for next season. Let’s talk about why October is the month to do this, and how you might make this happen. Photo by airfocus on Unsplash Later in the year, it gets hectic; December is always

In September Tesla registered over 1000 cars. That might not sound a large number, but for over 12 months, Model 3 has outsold BMW 3 and...

A recent UK survey of in-market car buyers said consumers will most likely head to a franchised dealer – but that their number one...

August’s passenger vehicle statistics show that pure EVs accounted for 23% of new vehicle sales, and electrically assisted vehicle sales...

We've just passed the winter solstice, and there is a changing temperature coming to New Zealand’s automotive industry. Whether they are...

At a recent aftersales conference for a market-leading brand, we polled three questions among the participants. These questions are...